Yoobi x Marvel
Yoobi and Marvel Power-Up Back to School With Inspiring Super Heroes
School supplies company unveils limited edition collection for the 2021-2022 school year
Los Angeles, April 13, 2021 - Yoobi, the innovative school, home, and office supplies company that gives back, today announced a collaboration with Marvel for a super-powered collection of back-to-school essentials.
Combining Marvel’s iconic characters with Yoobi’s bold designs, the limited-edition collection will give students the tools to be uniquely themselves, no matter what adventure awaits them this school year.
The Yoobi x Marvel collection will comprise a total of 78 products, including pencil cases, notebooks, lunch bags, water bottles, and will assemble an array of fan-favorite characters from the Marvel Universe, with everyone from Spider-Man to Black Panther, Captain Marvel, the Hulk, and Iron Man making an appearance. The action-packed designs will give kids and kids at heart the chance to unleash their creative superpowers and feel inspired for a year of learning in and out of the classroom.
“At Yoobi, we believe every student deserves an equal opportunity to reach their full potential,” said Yoobi co-founder and CEO Ido Leffler. “Our buy-one-give-one model ensures we can provide access to free school supplies, while alleviating the burden that falls on our incredible teachers - our everyday superheroes - who spend hundreds of dollars out of pocket on supplies for their students every year. We’ve always worked to create products that make the school supplies aisle as exciting as the toy aisle, so we are thrilled to partner with the iconic Marvel brand to inspire kids to learn and be creative this school year.”
The Yoobi x Marvel collection was designed to spark inspiration and smiles to help bring a bit of fun back to learning in 2021. With classic black and white designs to colorful Kawaii prints, the Yoobi x Marvel collection has the back-to-school essentials needed to save the day.
“Collaborating with Yoobi gives us the chance to deliver the Marvel brand, and a cool, super hero-inspired experience to the classroom like never before,” said Paul Gitter, SVP, Marvel Licensing. “Marvel characters are fun, smart and inspiring, and we’re excited to see students find their power with this collection.”
The collaboration brings together two companies that share a mission to be a force for good. Marvel’s characters conquer evil to save the world, while Yoobi bakes giving back into its bottom line; for every Yoobi item purchased, Yoobi donates an item to a U.S. classroom in need. Since 2014, Yoobi has impacted over 5 million kids in the U.S., donating over 70 million school supplies to classrooms across the country.
The Yoobi x Marvel collection will be available at Target, Amazon, Rite Aid, Box Lunch, Nexcom, and Yoobi.com starting July 4, 2021 and will range from $2.99 - $21.99. For more information, visit Yoobi.com.
ABOUT YOOBI
Yoobi adds color to your life with trendy supplies and accessories that inspire individuality at home, school and the office. Yoobi is a give-back brand that believes all children should have an equal opportunity to learn and be creative which is why Yoobi has operated on a “buy one, give one” model since launching in 2014. For every item purchased, Yoobi donates a school supply item to a U.S. child in need. Yoobi is currently available in the U.S. and Canada, and to date, has donated essential school supplies to more than 5 million students throughout those countries. Learn more about Yoobi’s give-back programs at Yoobi.com/give.
